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Wednesday, February 18, 2015
Ch. 4 - The Marketing Environment
Social media plays one of the most important rolls in the big companies. Social media is the resource that companies use to promote their products and services, products and services that result in hight profits which is good for the companies. A long with the social media is the demography, age, race, ethnicity, and location. companies compete on the internet day by day they use a lot of social media to promote their product. With the creation of Facebook most companies have created their own pages with the purpose to attract new customers and keep the ones they already have. Banana Republic is one company the use Facebook to promote their fashion sector. here is how Banana Republic use his Facebook page and also shows others websites it uses for their social media. most of the times the sites looks more like a sales orientation.
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