Thursday, February 5, 2015

Ch. 2 - Strategic Planning for Competitive Advantage

As I was reading Banana Republic strategic planing, I found that this company focuses in  younger buyers. This focus and the unique stile of their clothe has helped to banana republic to become in one of the fashion store with more than 500 stores in the United States. Also Banana Republic offer many services that help them to build good relationships with customers. Services such as; returns policy ad offering discounts by using their Banana Republic card rewards, they help to their customers to get instant discounts at the moment they make purchases. But Banana Republic not just help to their customers but also to their employees by giving to them specials discounts.

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1 comment:

  1. […] Banana Republic Visa Card 5X Promotion: Is it Worth It? (Miles to Memories). Always an angle to play. […]

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